DAB Motors Partners with Burberry for Concept-E RS Motorcycle
In a distinguished and daring pass, Burberry has turned its nose in a new direction by partnering with the motorcycle manufacturer known as DAB Motors.
The French motorcycle maker will release the B Series with Burberry in late November under the creative direction of curator Ricardo Tisci.
The Concept-E RS Burberry Edition will make eco-friendly types smile along with their style-focused counterparts. The sharp motorcycle generates less waste and a smaller carbon footprint compared to the ones put on the sales floor by the main players.
Now, backed by a series of professionals bound by a singular cause, the recently designed bike will wow riders in terms of luxury and sustainability when it rolls out of the Bayonne, France factory.
This is the first time that DAB Motors is taking on the street-legal motorcycle category. That makes le vélo électrique special in its own right. It likewise aligns with the measure of having an electric power source, which is considered to be more eco-friendly than traditional options.
Francophiles find charm in the motorcycle’s craftsmanship. The battery, chassis, and electronic components are produced in France by the manufacturer.
On the menu are two color options: a sleek midnight blue and a striking metallic gray. The exterior is embellished with customized iconography, a hand-stitched TB monogram saddle, and a set of bespoke handlebars.
DAB Motors sells the Concept-E RS Burberry edition for €1,000,00. The website outlines the sales process: “Book one of the 20 units available now and our team will contact you within 24 hours to finalize your design and order.” The selection will be a limited edition.
Based in Bayonne, France, DAB Motors is a motorcycle manufacturer that finds itself constantly rewriting the rule book. For the team behind the name, changing the game up is a regular occurrence, a move that especially appeals to riders and collectors looking for a bit of novelty.
The partnership with Burberry reveals just that.
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