The 10 Best Artist Owned Hip-Hop Fashion Brands
Artistry comes in many different forms. From music to design to writing, it is no surprise that some of the world’s best artists cross over into different realms and mediums of creativity. Hence why so many famous hip-hop artists have tried their hand at having their own fashion line. Big-time names such as Kanye West and Drake have managed to not only build a thriving career in the music industry but make a mark in the fashion industry as well.
Whether you’re in the market for some new high-quality sweatpants, or you need some fresh new kicks to add to your collection, there are several hip-hop-owned fashion brands that are worth checking out. In order to share our favorites with you, here is our list of the 10 best hip-hop-owned fashion brands.
1. Tyler, The Creator – Golf Wang
While you probably know Tyler, The Creator for his stellar tracks and his larger-than-life personality, you might not know about his successful clothing line, Golf Wang. Golf Wang creates everything from hoodies and t-shirts to hats and shoes, giving you a full range of garment types to work with. You can easily mix and match a variety of pieces for a simple and trendy fit, or you can pull together something a bit more quirky and colorful. The options are endless at Golf Wang, and even if you don’t really think it is your style, it is a quality brand worth investing in if you want a comfy hoodie or two.
2. The Wu-Tang Clan – Wu Wear
The Wu-Tang Clan’s Wu Wear clothing brand is a bit more versatile and appealing to a larger demographic than some other hip-hop brands. The t-shirts and hoodies are simple, and though they are embellished with graphics that often say something along the lines of “Wu Wear,” they are very masculine and not quite as artsy or trendy as other graphic tees. Overall, the clothing options with Wu Wear are standard and simple yet still very attractive. They also have an amazing line of jackets and outerwear that is a bit more reminiscent of the true Wu-Tang Clan style. Plus, their quality material and design ensure that they will actually keep you warm when needed, rather than simply providing a fashionable appeal.
3. Pharrell Williams – Billionaire Boys Club/Ice Cream
Is there really anything that Pharrell Williams can’t do? Both Billionaire Boys Club and Ice Cream prove that Pharrell’s talents exceed far beyond music production. These clothing lines manage to be both trendy and timeless, as they remain relevant and modern without creating clothes that are so fleeting and will soon go out of style.
While their T-shirts are incredibly popular, Billionaire Boys Club creates products that are much more intricate and creatively designed than a typical tee. Their vibrant colors and simple designs create a special look without trying too hard, creating that effortless style that so many men crave in their clothing. On the other hand, Pharrell’s second clothing line, Ice Cream, is a bit more eccentric and funky if that’s more your vibe.
4. Kanye West – Yeezy
Perhaps one of the most talked-about and well-known hip-hop artist-owned brands is none other than Kanye West’s Yeezy. With sneakers and sweatshirts that seemed to take the world by storm overnight, it is no wonder why Kanye’s clothing line is at the very top of this list. Though it can be difficult to get your hands on any new items coming out (especially the shoes), the quality of each product is usually worth the wait. Even the most flagrant of Kanye haters have managed to come around to the Yeezy line, knowing that while the style might not be for everyone, there is a unique charm and comfort that is undeniable.
5. Jay-Z – Rocawear
It only makes sense that a hip-hop artist as legendary as Jay-Z would have an equally iconic clothing line. Specializing in hats and eyewear, Rocawear makes for some great accessories for the stylish and even somewhat flashy guy. While Rocawear does sell a few crewneck t-shirts, their most popular items are undoubtedly their colorful and large sunglasses. In fact, it is very easy to see Jay-Z’s influence within the design of these sun blockers with just a simple glance. Shoppers can also find some great belts and wallets within the line as well.
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6. P. Diddy – Sean John
Having been in the fashion industry for longer than perhaps any other hip-hop artist on this list, P. Diddy’s famous clothing brand Sean Jean will definitely go down in history as one of the most successful celebrity features in fashion. Having evolved from his signature sweats that took the world by storm more than 10 years ago, Sean John now offers more trendy and stylish button downs and matching sets for the modern man.
Sean John is also known for collaborating with talented artists to create some unique graphics that you’ve definitely never seen before. Given his experience and edge on the competition, P. Diddy has created a reliable and consistent brand in Sean John that will likely never go out of style.
7. Drake – October’s Very Own
Offering unisex clothing as well pieces for both men and women, Drake’s line, October’s Very Own, is the epitome of artsy…and it’s pretty much exactly what you would expect from Drake. The color cohesive hats, sweatshirts, shorts, and t-shirts compel you to buy multiple of each just so that your closet can match and look color-coordinated. On top of that, all of the items are known to be extremely soft and comfortable, ensuring that you’ll probably never want to lounge in anything else (except maybe a pair of Yeezy sweats). In a nod to his home country of Canada, October’s Very Own also features a selection of sweatshirts and crewnecks promoting the University of Toronto.
8. Lil Wayne – Truckfit
From studded jeans to vintage varsity jackets, Lil Wayne’s Trukfit blends hip-hop and punk into a one-of-a-kind fashion line that is sure to stand the test of time. The interesting thing about Trukfit is that while some of the graphic designs and patterns can be found throughout several different pieces, there is really no specific set of parameters for this brand.
While some might find it a bit “all over the place,” this sort of wild and free creative flow makes for a very unique brand that really can suit a variety of different men and demographics. Plus, given Lil Wayne’s quirky and free persona, it is no surprise that his fashion line would reflect those very characteristics as well.
9. Pusha T – Play Cloths
Started by rapper Pusha T, Play Cloths is a fun and funky clothing brand that allows men to be creative as they express themselves through fashion. Whether you’re looking for a fresh shirt that reps your favorite sports team, or a button down that matches a uniquely patterned pair of joggers, Play Cloths has it all. They even have some colorful swim trunks and hats for summertime!
Being that Play Cloths is not the most well-known of artist-owned clothing brands, you’re also sure to find some solid finds that no one else around you will have, giving you an exclusive style and look that will be the envy of your friends.
10. T.I. – AKOO
The word Akoo literally translates to “A King of Oneself,” and that is exactly how rapper T.I. wants men who wear pieces from his clothing line to feel. Designed for “gentlemen of exceptional style,” AKOO specializes in streetwear that is both unique and high quality. Though their clothes definitely exceed expectations, the brand actually aims to be more than just a clothing brand; they aim to be more of a lifestyle and statement. From unique “graffiti” covered jeans and jackets to quirky graphic tees that have an urban touch, AKOO sells clothing that will undoubtedly set you apart from a crowd.
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