How West Virginia Lottery players turn everyday play into rewards with PlayON
Most people pick up a POWERBALL© ticket or scratch-off at their local store, check the results, and move on. But West Virginia Lottery players who are signed up to PlayON are getting more out of every play, whether they buy in-store or through iPLAY.
PlayON is the West Virginia Lottery’s official loyalty program. It runs across both retail and online play, which means it works for players however they like to play. For anyone looking into the PlayON loyalty rewards on offer, here’s a clear breakdown of how the program works and what you can do with your points.
How to sign up
Anyone who creates an iPLAY account is automatically enrolled in PlayON. No separate application needed.
How points are earned
PlayON points stack up in a few different ways.
If you play through iPLAY, whether that’s draw games like MEGA MILLIONS® or LOTTO AMERICA©, or iNSTANTS, points are added to your account automatically. No extra steps required.
For in-store purchases, you can scan eligible scratch-off tickets and draw game tickets using the iPLAY app to credit points to your account. It’s a quick process and means your retail play counts toward the same rewards balance as your online play.
There are also non-play activities that earn points. The West Virginia Lottery periodically offers ways to build your balance by completing tasks through your account, such as updating preferences or engaging with specific promotions. These are listed in the Earn Points section on the website and in the app.
What you can do with your points
Points can be used in two main ways.
The first is entering PlayON Reward draws. These are separate drawings where points act as entry tickets. The more points you put in, the more entries you have. Available draws are listed in your account under PlayON Draws.
The second is redeeming points through the Rewards section. Past rewards have included merchandise, cash drawings, and other items. What’s available changes over time, so it’s worth checking your account regularly.
One thing to keep in mind: PlayON points expire 13 months after they’re earned, so it’s worth keeping an eye on your balance.
Why it works for in-store and online players
PlayON is designed as an omnichannel program. That’s not a phrase that matters much day-to-day, but what it means in practice is that it doesn’t push you toward one way of playing over another. A player who buys their POWERBALL© ticket at a gas station in Morgantown gets the same access to the loyalty program as someone playing iNSTANTS from their phone at home.
The West Virginia Lottery built PlayON to complement how people already play, not to change it. Whether you’re a regular at your local retailer or you play through iPLAY, your everyday play adds up to something a bit more with each ticket.
Always play responsibly. Only spend what fits your budget. For support, visit the West Virginia Lottery’s responsible gaming page or call 1-800-GAMBLER.
